The Canadian Olympic Committee (COC) seeks to prevent local entrepreneur Wil Tarnasky from freely using his four-year old trademark on BC-made heating products because there's a small flame in the name (Toasterz, pictured left).
From today's Vancouver Sun:
"The products provide heat without fire... So something visual representing heat would be a good way to go,” [logo designer] Colbert said. “And a flame does a pretty good job of that..."But the COC oinks to differ:
“As you can imagine, our client is quite concerned about the use and registration of a Torch or Flame design, per se, in view of the well known, if not famous, nature of the Olympic Flame and the Olympic Torch,” lawyers for the COC wrote.Actually no, I can't imagine how anyone might confuse Mr. Tarnasky's Toasterz trademark with any Olympic Torch or Olympic Flame design, spucatum tauri, in view of the well known, if not famous, nature of common sense.